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UNLEASHING MY
POWER WITHIN AT
TONY ROBBINS >
Company >
Tony Robbins (Robbins Research International)
Role >
Graphic Designer, 2024–current
Overview >
Robbins Research International is a global leader in personal development, peak performance, and business mastery. Through transformative events, digital content, and coaching programs, the brand empowers millions worldwide to unlock their full potential and create lasting change.
My Role >
As an in-house designer on the marketing team, I helped shape the digital presence of Tony Robbins and Sage Robbins across social platforms, global campaigns, and high-visibility live events. My work blended branding, UX/UI, and campaign design to support growth, lead generation, and elevated storytelling across the board.
Brenley Santilli, Social Media Strategist
“It’s not often you meet someone who just GETS it... but from day one, Beth has done exactly that.
She’s an extraordinary designer and an absolute asset to the Tony Robbins team. Every design she creates brings our brand to life with a new level of creativity, warmth, and purpose."
Time To Rise Summit, 2025
I consistently delivered high-impact designs ahead of schedule by managing timelines independently, communicating effectively with stakeholders, and thriving under tight turnarounds.
From wireframes to video end-slates, I led and contributed to a wide range of creative assets including social media graphics, email headers, and full campaign systems — all tailored to support both brand integrity and performance.
One of my proudest contributions was helping design the user journey for a high-converting campaign that generated $2.99M in revenue. Our landing pages alone converted at 32%, a testament to our team’s ability to fuse strong UX with compelling visual design.
From wireframes to video end-slates, I led and contributed to a wide range of creative assets including social media graphics, email headers, and full campaign systems — all tailored to support both brand integrity and performance.
One of my proudest contributions was helping design the user journey for a high-converting campaign that generated $2.99M in revenue. Our landing pages alone converted at 32%, a testament to our team’s ability to fuse strong UX with compelling visual design.
Time To Rise Summit, 2025
I consistently delivered high-impact designs ahead of schedule by managing timelines independently, communicating effectively with stakeholders, and thriving under tight turnarounds.
From wireframes to video end-slates, I led and contributed to a wide range of creative assets including social media graphics, email headers, and full campaign systems — all tailored to support both brand integrity and performance.
One of my proudest contributions was helping design the user journey for a high-converting campaign that generated $2.99M in revenue. Our landing pages alone converted at 32%, a testament to our team’s ability to fuse strong UX with compelling visual design.
From wireframes to video end-slates, I led and contributed to a wide range of creative assets including social media graphics, email headers, and full campaign systems — all tailored to support both brand integrity and performance.
One of my proudest contributions was helping design the user journey for a high-converting campaign that generated $2.99M in revenue. Our landing pages alone converted at 32%, a testament to our team’s ability to fuse strong UX with compelling visual design.
Time To Rise Summit, 2025
I consistently delivered high-impact designs ahead of schedule by managing timelines independently, communicating effectively with stakeholders, and thriving under tight turnarounds.
From wireframes to video end-slates, I led and contributed to a wide range of creative assets including social media graphics, email headers, and full campaign systems — all tailored to support both brand integrity and performance.
One of my proudest contributions was helping design the user journey for a high-converting campaign that generated $2.99M in revenue. Our landing pages alone converted at 32%, a testament to our team’s ability to fuse strong UX with compelling visual design.
From wireframes to video end-slates, I led and contributed to a wide range of creative assets including social media graphics, email headers, and full campaign systems — all tailored to support both brand integrity and performance.
One of my proudest contributions was helping design the user journey for a high-converting campaign that generated $2.99M in revenue. Our landing pages alone converted at 32%, a testament to our team’s ability to fuse strong UX with compelling visual design.
Time To Rise Summit, 2025
I consistently delivered high-impact designs ahead of schedule by managing timelines independently, communicating effectively with stakeholders, and thriving under tight turnarounds.
From wireframes to video end-slates, I led and contributed to a wide range of creative assets including social media graphics, email headers, and full campaign systems — all tailored to support both brand integrity and performance.
One of my proudest contributions was helping design the user journey for a high-converting campaign that generated $2.99M in revenue. Our landing pages alone converted at 32%, a testament to our team’s ability to fuse strong UX with compelling visual design.
From wireframes to video end-slates, I led and contributed to a wide range of creative assets including social media graphics, email headers, and full campaign systems — all tailored to support both brand integrity and performance.
One of my proudest contributions was helping design the user journey for a high-converting campaign that generated $2.99M in revenue. Our landing pages alone converted at 32%, a testament to our team’s ability to fuse strong UX with compelling visual design.
Time To Rise Summit, 2025
I consistently delivered high-impact designs ahead of schedule by managing timelines independently, communicating effectively with stakeholders, and thriving under tight turnarounds.
From wireframes to video end-slates, I led and contributed to a wide range of creative assets including social media graphics, email headers, and full campaign systems — all tailored to support both brand integrity and performance.
One of my proudest contributions was helping design the user journey for a high-converting campaign that generated $2.99M in revenue. Our landing pages alone converted at 32%, a testament to our team’s ability to fuse strong UX with compelling visual design.
From wireframes to video end-slates, I led and contributed to a wide range of creative assets including social media graphics, email headers, and full campaign systems — all tailored to support both brand integrity and performance.
One of my proudest contributions was helping design the user journey for a high-converting campaign that generated $2.99M in revenue. Our landing pages alone converted at 32%, a testament to our team’s ability to fuse strong UX with compelling visual design.
The Edge Newsletter
I led the visual design for the launch of The Edge, a new weekly newsletter aimed at delivering impactful insights from Tony Robbins directly to subscribers. I developed a flexible design system including scalable templates, repeatable graphics, and archive page wireframes to streamline the build process across design and email teams. These systems empowered the team to maintain consistency and efficiency week to week—without needing design support every time.
This initiative played a key role in the newsletter’s rapid success, growing to over 50,000 subscribers within the first three months after launch.
This initiative played a key role in the newsletter’s rapid success, growing to over 50,000 subscribers within the first three months after launch.
The Edge Newsletter
I led the visual design for the launch of The Edge, a new weekly newsletter aimed at delivering impactful insights from Tony Robbins directly to subscribers. I developed a flexible design system including scalable templates, repeatable graphics, and archive page wireframes to streamline the build process across design and email teams. These systems empowered the team to maintain consistency and efficiency week to week—without needing design support every time.
This initiative played a key role in the newsletter’s rapid success, growing to over 50,000 subscribers within the first three months after launch.
This initiative played a key role in the newsletter’s rapid success, growing to over 50,000 subscribers within the first three months after launch.
The Edge Newsletter
I led the visual design for the launch of The Edge, a new weekly newsletter aimed at delivering impactful insights from Tony Robbins directly to subscribers. I developed a flexible design system including scalable templates, repeatable graphics, and archive page wireframes to streamline the build process across design and email teams. These systems empowered the team to maintain consistency and efficiency week to week—without needing design support every time.
This initiative played a key role in the newsletter’s rapid success, growing to over 50,000 subscribers within the first three months after launch.
This initiative played a key role in the newsletter’s rapid success, growing to over 50,000 subscribers within the first three months after launch.
The Edge Newsletter
I led the visual design for the launch of The Edge, a new weekly newsletter aimed at delivering impactful insights from Tony Robbins directly to subscribers. I developed a flexible design system including scalable templates, repeatable graphics, and archive page wireframes to streamline the build process across design and email teams. These systems empowered the team to maintain consistency and efficiency week to week—without needing design support every time.
This initiative played a key role in the newsletter’s rapid success, growing to over 50,000 subscribers within the first three months after launch.
This initiative played a key role in the newsletter’s rapid success, growing to over 50,000 subscribers within the first three months after launch.
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